Content Seeding

Crafting high-quality, relevant content isn’t enough on its own to build brand awareness, if it doesn’t then get written about, shared and referenced on a variety of channels. However, journalists are stretched like never before, with one writer now required to do the work of ten. Almost 20% of journalists we polled cited staff cuts as the biggest danger to the industry, so our commitment at Sweet Spot is to develop transparent content to help journalists craft compelling stories.

By building relationships with press who utilise our data to create quality articles, we help to seed your content in a way that makes your brand go viral, builds organic backlinks and increases your online visibility. Social media also plays a vital part in the way that content is now shared, so we also offer multimedia content which is designed for various platforms, devices and audiences.

content-seeding

Our Coverage

Countries Reached
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Outlets Covered
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Journalists
"Stop writing about everything. So many brands create content and try to cover everything, instead of focusing on the core niche that they can position themselves as an expert around. No one cares about your special recipe... Find your niche, and then go even more niche."
Joe Pulizzi
newspaper

Exceptional Coverage

We seed your content for maximum exposure by creating relationships with journalists in the most relevant channels in your key markets.

growth

Visibility Growth

Expert content seeding ensures that your company gains traction and visibility, as well as building links and brand awareness.

Our Missions in Numbers

Each of our data-driven stories is crafted for trust and virality.
Average Clippings
Average Backlinks
Average Tier 1 Media

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